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New AI-Driven Strategy Aims to Heat Up B2B Sales

EverString, a San Mateo, California-based startup that offers artificial intelligence software for business-to-business sales, marketing and operations teams, on Wednesday released FIRE, a four-point strategy to improve sales performance The FIRE methodology is designed to unite and simplify the goals of sales and marketing teams....

GADGET DREAMS AND NIGHTMARES

Earrings With Earphones and a Smartphone Bonanza

Welcome, friends, neighbors and distant strangers to the latest edition of Gadget Dreams and Nightmares, in which your trusty columnist highly recommends a trip to your regional wine producers when not perusing the latest gadget announcements In our tasting flight this time around are a pair of earphones that double as earrings (or is that the othe...

LINUX PICKS AND PANS

FreeOffice Suite Is Almost Blue Ribbon-Worthy

SoftMaker's FreeOffice 2018 Linux office suite is a high-end product that provides performance and compatibility with Microsoft Office and other office suites.

Russian Hackers Have Invaded Hundreds of US Utilities: Report

Hundreds of U.S. utilities were penetrated by Russian hackers who could have disrupted the nation's power grid The attacks were launched last year by threat actors belonging to a group known as "Dragonfly" or "Energetic Bear," which is sponsored by the Russian government, The Wall Street Journal reported Monday....

eBay Adds New Seller Financing, Customer Payment Options

eBay and Square Capital on Tuesday announced a partnership to provide eBay sellers in the United States with access to business financing of up to US$100,000. The funds can be made available in as little as one day Square Capital will email select eBay sellers invitations to apply for a loan in Q3, the companies said. Square will determine eligibil...

INSIGHTS

Cloud Transition State

A confusing dynamic has emerged in the software industry caused by the inexorable shift to the cloud. Even before you can get into the analysis, though, you need to identify which cloud(s) you're thinking about -- e.g., infrastructure, apps, platform Also, once you've done that, you need to decide if you're partial to technology or financial analys...

Sony's 48MP Sensor Delivers Greater Detail Despite Shrunken Pixels

Mobile phone cameras are about to get a significant performance boost Sony on Monday introduced a 48-megapixel sensor for cellphone cameras that measures less than one-third of an inch diagonally. The sensor is slated for release in September....

GOVERNMENT IT REPORT

Feds Seem to Favor 'Light Touch' IoT Regulation

The Internet of Things may be in its infancy, but the U.S. government has been gearing up to determine what the proper federal role should be, both for encouraging and for regulating the use of IoT technology Two recent developments have underscored the government's interest in IoT....

OPINION

CEO Ousters: Is Elon Musk Next?

For pretty much my entire career, CEOs have been almost invulnerable. Even when Steve Jobs, Apple's founder and lead spokesperson, tried to get then-CEO John Scully fired from Apple, he lost and got fired himself. I've watched CEOs at companies with zero-tolerance employee dating policies have affairs with subordinates and get a pass. (At Intel t...

Gamification and E-Commerce: Play Your Way to Success

Gamification is one of the hottest trends in the business world. Incorporating game elements can be a great way to motivate and engage customers and employees alike -- utilizing an activity that has appealed to humankind since its beginnings "Humans have been playing games for thousands of years. Some argue that games predate culture," said Brandon...

ANALYSIS

Who's Your Buddy? The Evolution of OTT Video Partnerships

Buddy movies have been an entertainment staple for years. Like Felix and Oscar in The Odd Couple (1968) or Murtaugh and Riggs in Lethal Weapon (1987), the buddy film genre shows how two people can overcome obstacles, and each other, to produce a happy ending. Today, we are seeing over-the-top video services buddy up with others in the market to find their own happy endings.

INSIGHTS

Is Philanthropy Becoming Sexy?

The Internet has a long and storied history of democratizing information and influencing social change. It has flattened hierarchies and made information accessible to many more people -- though, ironically, it also has sometimes assaulted democracy in the process. Just think about how philanthropy has been changing at the instigation of Salesforce, one of the Internet's poster kids...

Data Partners Team Up to Get ABM Right

Openprise on Wednesday announced new partnerships and a new service designed to streamline marketing automation and account-based marketing operations The newly announced third-party data partners for the Openprise Data Marketplace are Dun & Bradstreet, Oceanos, DiscoverOrg, KickFire, Acxiom, Cognism and People Data Labs. They join ZoomInfo, Inside...

The Pain and Potential of Making a 180-Degree Policy Shift

Photo-hosting service Photobucket in May quietly restored third-party hosting of photos, reversing its unpopular year-old policy that required users to pay nearly US$400 in subscription fees for hosting privileges Many irate users had reacted to the policy by claiming their photos were"taken hostage." Hosted photos on blogs, forums, and other sites...

Samsung's Foldable Smartphone Slated for Next Year: Report

Samsung plans to launch a foldable-screen smartphone early next year, according to a Wall Street Journal report, possibly priced at US$1,500 The company was making progress on the foldable phone, DJ Koh, CEO of Samsung's mobile division, told Cnet at the Galaxy S9 launch earlier this year....

Google Adds Kubernetes to Rebranded Cloud Marketplace

Google on Wednesday announced the rebranding and expansion of its Cloud Launcher platform. Going forward, it will be known as the "Google Cloud Platform Marketplace," or "GCP Marketplace." It will offer production-ready commercial Kubernetes apps, promising simplified deployment, billing and third-party licensing Google's goal is to make containers...

Marketing Partnership to Help Fine-Tune Targeting

Sonobi and San Francisco-basedLiveRamp, an Axiom company, on Tuesday announced a partnership to help marketers improve targeting of potential customers The partnership will let brands and agencies build media packages using the Sonobi JetStream multichannel ad platform and LiveRamp's identity resolution system....

Microsoft's New Skype Could Be Risky Gamble

Microsoft on Monday announced a new version of its Skype messaging app, along with a warning that previous versions of the software will be disabled after Sept. 1 "As we roll out improvements, there comes a time when we must shut down older services and application versions," wrote the Skype Team in an online post. "This is done to ensure that all ...

INSIGHTS

Did Salesforce Need to Buy Datorama?

Salesforce on Monday announced a definitive agreement to acquire the marketing analytics company Datorama The acquisition will give Marketing Cloud a power boost by expanding data integration and intelligence, according to Salesforce....

LINUX PICKS AND PANS

Pinguy OS Puts On a Happier GNOME 3 Face

Pinguy OS 18.04 is an Ubuntu-based distribution that offers a non-standard GNOME desktop environment intended to be friendlier for new Linux users.

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