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The Blurry Line Between Journalism and PR

The line between journalism and public relations can be fuzzy, and news organizations have wrestled with that problem for some time. However, that line recently has become more blurred than ever, with some publications enlisting armies of nonprofessional scribes to satisfy an insatiable appetite for content. It's easy to understand why the problem...

LINUX PICKS AND PANS

Feren OS Delivers Richer Cinnamon Flavor

Feren OS is a nice alternative to Linux Mint and an easy stepping stone to transition to Linux from Microsoft Windows or macOS I am a long-time user of Linux Mint, but I am falling out of love with it. Mint is getting stale. It is annoyingly sluggish at times. I run it on a number of computers and experience the same symptoms on a variety of hardwa...

EXPERT ADVICE

The Resurrection of SoLoMo for Today's Brick-and-Click Shoppers

In the last decade or so, the inability or unwillingness to adapt has caused many businesses to succumb to a newer, more innovative company, or one that has re-thought how to do business in the digital age. For example, people who can remember browsing the aisles of Borders likely understand the irony of one of Amazon's first moves into the brick-...

EXPERT ADVICE

IT Resume Dos and Don'ts: Formatting for Readability

In my career as an IT resume writer, I've seen a lot of IT resumes cross my desk, and I'd like to share some common of the most common formatting problems that I see regularly. Of course, an IT resume requires more than great formatting. It requires well-written, targeted content, and a clear story of career progression. It needs to communicate your unique brand and value proposition.

EXPERT ADVICE

How E-Commerce SMBs Can Step Up Sales Engagement

"Sales engagement" is a term that has been popping up more and more in the sales and marketing world. It's not a new concept, but the premise around its application has matured over the last few years. So, what is it? Good question. If you want the TL;DR version, it's the process of engaging with new sales opportunities quickly and persistently, with a cadence designed to connect, using multiple channels such as telephone, email, SMS and social media.

HOW TO

Changing Up Your Linux Distro

It's common for Linux users to hop between distributions and survey the field, and I recently reached a point where I had to seriously rethink the one I was using most of the time Between hardware compatibility issues with my old standby and some discouraging missteps with other go-to choices, I felt the time had come to reassess my pool of preferr...

$34B Red Hat Acquisition Is a Bolt Out of Big Blue

The cloud computing landscape may look much different to enterprise users following the announcement earlier this week of IBM's agreement to acquire Red Hat. IBM plans to purchase Red Hat, a major provider of open source cloud software, for US$34 billion. IBM will acquire all of the issued and outstanding common shares of Red Hat for $190 per sha...

INSIGHTS

Oracle, the Hardware Company

For all of the dazzle of its rapidly evolving software portfolio, which includes a self-monitoring and self-patching database that also configures itself, as well as numerous cloud applications, Oracle has begun showing its credibility as a hardware vendor. Hardware has commoditized and will not return to the prominence it had in the early days of...

EXPERT ADVICE

Dialing Up CRM: Harnessing the Power of Voice

Until fairly recently, industry pundits had all but written off voice as a customer engagement channel. Considering there were more than 100 billion inbound calls via mobile devices alone in 2018, the past year has proven them wrong. There has been an incredible resurgence of voice as the new user interface of choice, and it remains the chief chan...

Human Knowledge to Escape Earth's Boundaries

SpaceChainon Monday announced that it has entered a partnership with the Arch Mission Foundation to use open source technology to launch an ambitious project involving the storage of large data sets in spacecraft and on other planets. Arch Mission will load large quantities of data onto SpaceChain's satellite vehicles with the eventual aim of sto...

EXPERT ADVICE

How Vulnerable Is Your E-Business to Employee-Assisted Fraud?

We made it. The holiday shopping season is here once again! This is a great opportunity for you as an e-commerce retailer. If you're like many other merchants out there, the run-up to Christmas is one of the most profitable, and busiest, times of the year. You may need some extra help to handle the surge in traffic and maximize your return. That me...

Open Source Software: 20-Plus Years of Innovation

Open source led to a new software development and distribution model that offered an alternative to proprietary software. No single event takes the prize for starting the technology revolution. However, Feb. 3, 1998, is one of the more significant dates On that day, Christine Peterson, a futurist and lecturer in nanotechnology, coined the "open sou...

ANALYST CORNER

The Secret Ingredient for Social Media Success: Elbow Grease

Many people would like to know the ingredients of the secret sauce that will get their Twitter and LinkedIn follower lists to grow. I just started using these services a few years ago, and I have tried some things that proved successful. I have learned from other successful users as well. Here are a few ideas that have worked for me First, here's ...

OPINION

Crisis in Tech: Who Can Save Companies When Execs Go Off the Rails?

Several of us have become increasingly concerned about the lack of ethics on the part of market-leading companies at the moment. Kara Swisher's New York Times column is an eye opener, considering that she concluded that "too many digital leaders have lost their minds." She cited some frightening examples of poor leadership -- ranging from Saudi fun...

Mapping Data to Your Business Model

Data science has become mission-critical to many enterprises. Internet Advertising Bureau projections indicate that companies in the United States will spend billions on third-party audience data in 2018 and even more on third-party solutions to use that data as they move toward becoming model-driven It's not just a matter of harvesting data and th...

EXPERT ADVICE

Resellers, It's Not Too Late - Here's How to Get a New Marketplace Up and Running for the Holidays

With the holidays approaching, many resellers may think it's too late to set up or expand their marketplaces to take advantage of the holiday rush. That is not the case. If you leverage the right technology, you can accelerate the process of setting up your marketplace from weeks to hours, and never have to hold any inventory While most resellers ...

EXCLUSIVE INTERVIEW

Former White House CIO Theresa Payton: 'There Are Grave Concerns About Election Interference'

Theresa Payton, CEO of Fortalice Solutions, is one of the most influential experts on cybersecurity and IT strategy in the United States. She is an authority on Internet security, data breaches and fraud mitigation She served as the first female chief information officer at the White House, overseeing IT operations for President George W. Bush and ...

ANALYSIS

What Can We Expect From AI?

Fear mongering about killer robots and the recent deaths connected with Uber and Tesla autonomous vehicles have rekindled concerns about artificial intelligence in the machines around us. We are well beyond answering Alan Turing's question, "can machines think?" There is now good reason to ask how we should think of AI, and what we should expect from it.

LINUX PICKS AND PANS

Another Milestone Achieved: Run Linux Apps on a Chromebook

Linux apps can now run in a Chromebook's Chrome OS environment. However, the process can be tricky, and it depends on your hardware's design and Google's whims It is somewhat similar to running Android apps on your Chromebook, but the Linux connection is far less forgiving. If it works in your Chromebook's flavor, though, the computer becomes much ...

EXPERT ADVICE

The 4-Step Method for Developing Strong Product Content

Many brick-and-mortar shops have been expanding their business to the online realm. It's no wonder why, considering global retail e-commerce sales are expected to reach US$4.5 trillion by 2021 However, brands making the move first need to consider the differences between brick-and-mortar and e-commerce, and implement SMEA:Set Up -- The first step i...

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