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Telling an engaging and effective story is vitally important for the success of a business. A good story draws people in, fosters loyalty, and brings your brand alive.

INSIGHTS

Oracle's Bad Boy Image

No one at Oracle will ever be nominated for sainthood, and that's probably OK with them. Over the years the company has developed a bad boy image that in some cases is richly deserved, while in others it has been embellished by events. Much derives from the brash doings of founder and longtime CEO (...

There's a lot of hype around artificial intelligence as the greatest thing since sliced bread, but will AI really help with cybersecurity? Criminals who run cybercriminal businesses also are capable of using the AI to commit crimes. It's logical that if one person is smart enough to develop cyberpro...

The City of Sunrise Firefighters' Pension Fund has sued Oracle, alleging that its executives lied about the company's successes in the cloud and engaged in coercion and threats to sell its cloud products, "creating an unsustainable model that fell apart." The plaintiff apparently is seeking class-ac...

Google has announced the availability of Google One as a storage upgrade option for people in the United States. The option will become available in other countries within the next few weeks. Users with paid Google Drive storage plans automatically were upgraded to Google One in the past few months,...

INSIGHTS

Sugar's New Shot Clock

SugarCRM has agreed to acquisition by Accel-KKR, a leading technology-focused private equity firm. Although the announcement calls the deal "a significant investment," what typically happens when private equity moves in is that venture capital moves out. Private equity likes to own everything and th...

ANALYST CORNER

The Two Sides of the Artificial Intelligence Coin

The growth of AI has been astounding -- yet it is still in the very early stages. Where are we today with this new technology, and where are we heading? Which companies are struggling, and why? What's coming next? AI for years has been a staple of science fiction -- from the starship Enterprise's ta...

Square on Monday announced that Cash App users could buy and sell bitcoin in all 50 U.S. states. Square began testing Cash App's bitcoin purchasing option last fall and officially launched the option early this year. However, it was not available in four states -- New York, Georgia, Hawaii and Wyomi...

If you're a technologist, you've probably noticed a few new things associated with Chrome 68's release last month. One of the more notable changes is that it now uses a "not secure" indicator for any site not using HTTPS. So instead of providing a notification when a site is HTTPS, it now provides ...

The line between journalism and public relations can be fuzzy, and news organizations have wrestled with that problem for some time. However, that line recently has become more blurred than ever, with some publications enlisting armies of nonprofessional scribes to satisfy an insatiable appetite for...

There are many interpretations of Salesforce's elevation of Keith Block to serve as co-CEO with Marc Benioff. Block has been the company's vice chairman and president for several years, and the elevation simply could be a recognition of the obvious -- he's been doing the job without the title for a ...

Versium has announced a partnership with LiveRamp, an Axiom company, to launch artificial intelligence-powered B2B audience segments,as part of a new business-to-business data management platform. The partnership will let companies perform online targeting of offline business professional data that ...

Looking to raise capital, launch a product, and grow your business? Crowdfunding could be the answer. "Crowdfunding is more than just the money," remarked Justin Giddings, CEO of The Kickstarter Guy. "In some ways, it is the perfect laboratory to explore and develop the market viability of your proj...

Worldwide spending on blockchain will hit $1.5 billion this year -- twice as much as in 2017 -- and it will total nearly $12 billion in 2022, according to IDC. The technology is expected to have a five-year compound annual growth rate of 73.2 percent. Cross-business collaboration and interoperabilit...

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