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America Online joined several other investors in pumping some US$16 million total into Internet television startup Brightcove, with AOL also securing the right to use the firm's technology to help content owners distribute video across its family of Web sites. AOL joined Interactive Corp./IAC, Hears...

Online advertising revenues continued to expand at breakneck speed in the third quarter, surpassing US$3 billion for the first time in history and growing nearly 34 percent over the same time frame last year. In their quarterly report on Web marketing, the Interactive Advertising Bureau (IAB) and Pr...

Online advertising is a cost-efficient way to relay your message to potential customers, allowing you to reach more of your audience and providing thoughtful and meaningful data on your marketing spend. Unlike the majority of marketing programs that are difficult to track, online advertising provid...

In a move analysts say could boost the fortunes of three companies and accelerate the adoption of mobile video, digital video recorder company TiVo announced a new service that enables users to transfer shows they've recorded to their video-capable Apple iPods and Sony PlayStation Portables (PSP). T...

A national survey by The Ernst & Young Consumer Trends Center predicts that online sales this holiday shopping season will increase, as consumers seek to combat high gas prices by eschewing trips to the traditional shopping mall. A copy of the survey provided to the E-Commerce Times indicated th...

A flaw in Google Sitemaps is allowing users to see the statistics for AOL, MSN, and any other Internet property with a Google Verification File on its server, according to Search Engine Roundtable, a search engine and marketing forum. The flaw allows users to view the top search queries and top sear...

Microsoft said it had formed alliances with three partners to beef up the anti-phishing technology in several of its products, including the soon-to-be-released Internet Explorer 7 and its MSN Search toolbar. The Micrososft Phishing Filter, which will be available in updates of Windows and in the Wi...

Moving into position to add cable-quality video to the voice, data and wireless services that its products help telecoms and other companies provide, Cisco Systems said it will buy cable equipment maker Scientific-Atlanta in a deal worth US$6.9 billion. Cisco will pay $43 per share in cash in exchan...

Several major Internet companies have lined up behind a plan to certify downloadable software as being free of unwanted spyware or other programs that aren't disclosed to consumers seeking out downloadable software. TRUSTe, a coalition of major e-commerce, Internet and payment companies, said its Tr...

Use of Web-based e-mail is on the rise and online marketers should be wary about it. That's the thinking of Lyris Technologies, a subsidiary of J.D. Halsey, that released a survey yesterday revealing 64 percent of consumers used Web-based services like Hotmail and Yahoo to check their e-mail compare...

Disputes over the regulation of online real estate businesses that have surfaced in the last few years have caused the courts to recognize the importance of the Internet to the real estate industry. A recent case challenged the use of computer technology in relation to the method by which brokers pr...

The holidays are just around the corner, and this means a significant increase in sales for e-commerce businesses. The stakes this time of year are high -- online sales are forecasted to reach US$18 billion. That's over $8 million worth of transactions every hour in the fourth quarter. Is your onl...

Google Base, the search engine's bid to help organize a broad range of data, is now live and has begun accepting content for inclusion in the searchable, Google-hosted database. When users submit data, Google will suggest attributes or tags meant to structure to the information, making it easier for...

Here are ten clues that your entire branding campaign has gone overboard. From the emphasis of marketing schemes over original meaning to the idolization of outlandish creativity without concern for the nuts and bolts of innovation, corporations all over fall into these deep water traps. Get the lif...

For Thralow, Inc., the majority of its e-commerce customers come from two sources: Those who go directly to its various sites, including binoculars.com, and telescopes.com, and those who find it through Google's AdWords listings. Heading into the holiday season, hundreds of businesses are expected t...