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The power of music to bridge national boundaries and cultural divides has long been recognized, but perhaps has never been as starkly clear as it is today. One need only look at the phenomenal growth of MTV channels in countries around the world during the past decade. The commercialization and spre...
After considerable delays, Sony finally fired its long-awaited salvo in the next-generation gaming console war, launching the PlayStation 3 to anticipated huge demand in its native Japan. Stores began selling the PS3 early Saturday morning, with media outlets predicting long lines and a fast sell-ou...
Remember the tech bubble? If you do, I'm sure that you'll remember the bursting of that bubble in mid 2000. Now, it seems as though the tech run-up is happening again. To give us a little perspective, I want to quote something that CNNMoney ran on Feb. 4, 2000: "Emerge Interactive, an online marketp...
Marketers call them "the influentials," and in a world where word-of-mouth marketing is king, they're royalty. However, they may not be as monolithic a class as hucksters believe them to be, according to a report from JupiterResearch. The "classic" influential is an early adopter with a drive to get...
Businesses that have been advertising online for some time may well have the sensation of being the early arrivers in an increasingly crowded room. As more ad dollars flow online, marketers are increasingly bumping into one another, elbowing for space and bidding up search keywords and other prime ...
In its fifth acquisition of 2006, AOL on Wednesday said it has purchased a financial news and information search technology company. The Relegence Corporation will now join the AOL family. The Internet division of Time Warner closed the deal to buy out the privately-held Relegence on Monday. Financi...
With the dust still settling from its landmark deal to work with Microsoft on new products and support, Novell on Tuesday gave the first look into the financial details of the agreement, saying it would receive as much as US$400 million in direct payments and marketing support from its onetime bitte...
Yahoo has begun testing a program to deliver graphics-laden, banner-style ads to mobile devices, as it bids to advance the still fledgling market for mobile advertising. PepsiCo is among the first advertisers to sign up. The advertising will fit in the smaller screens of handhelds; in some cases, th...
Investments in alternative energy continue to grow at their highest rates since the OPEC crisis of the 1970s. Around the world, the persistence of much higher fossil fuel prices, heightened power demands -- particularly in the fast-developing economies of China and India -- national employment trend...
Eight months after winning a massive cash settlement from the maker of the BlackBerry, NTP is taking aim at Palm for infringing on seven of its patents. On Monday, NTP filed suit in U.S. District Court in the Eastern District of Virginia, claiming that Palm's "products, services, systems and process...
Yahoo is preparing to do for food what it has done for finance, sports, news, pets and a myriad of other subjects: Build it a Web-based portal. The food category has been underserved by Yahoo thus far, Deanna Brown, general manager of Yahoo Lifestyles, told the E-Commerce Times. "We are targeting a ...
Online retail innovation and a cutting-edge customer experience are no longer the sole domain of a few retail pure-plays and multi-channel pioneers with hundreds of millions of dollars to invest. With recent forecasts from Forrester Research predicting that U.S. online retail revenues will top the ...
In a bid to spread its influence to the offline world, Google this week will launch a test of a print-based advertising program. Some 100 of its existing advertisers have been invited to participate in the test, which Google bills as an "alpha version" of Google Print Ads. Google would choose where ...
In the late 1990s, companies such as IBM and Ariba began rolling out the first global B2B networks. Subsequently, online supply chain technology expanded to meet the needs of companies that sell to the average consumer, and B2C was born. Recently, some market leaders coined the term "B2E," or busine...
Google is reportedly offering media companies millions of dollars in upfront payments if those outlets allow their content to be shared on the YouTube video sharing site that Google has agreed to buy. Reports say Google CEO Eric Schmidt is leading an effort to convince media companies such as NBC Un...
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