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Circuit City has filed for reorganization relief in the United States Bankruptcy Court for the Eastern District of Virginia in Richmond. The retailer -- No. 2 in the electronics goods space after Best Buy -- has clearly been struggling for the last several months. In November alone, it slashed its w...

While online business owners have become more aware of tactics for driving traffic to their Web sites, it is easy to overlook the more basic methods amidst the rise of new Search Engine Optimization techniques involving the content and HTML coding of Web sites. Search engine traffic can be inconsist...

When's the last time you heard an online retailer complain that their banner ads were too well targeted? How about an online publisher lamenting the torrent of accurate user data they were able to capture, or for that matter a user who just wanted more of the ads they were getting to be irrelevant t...

EXPERT ADVICE

The Seven Deadly Consumer Biases

More is better, right? Wrong. In "The Paradox of Choice: Why More is Less," Barry Schwartz explains how too many options actually cause more psychological distress than good. And nowhere is the overabundance of choice more prevalent than the Internet, where any given Web site can present us with an ...

Someone is trying to extort money from a company that handles drug prescription benefits for 50 million Americans in what could be one of the more damaging cases of data loss on record. The incident may raise red flags for industry hopes of putting more health care information online in an effort to...

EXPERT ADVICE

Don't Let the Economy Kill Marketing Innovation

Chief marketing officers are given the unenviable, almost contradictory, task of catching marketing lightning in a bottle on a consistent basis. The problem is that turbulent economic conditions, like the ones we've experience recently, have historically stymied marketing innovation and forced CMOs ...

Cisco reduced its revenue guidance and posted weak earnings, or net income, for its fiscal first quarter, worrying both its own shareholders and those who view the computer networking manufacturer as a bellwether for the tech space. The networking giant turned in an essentially flat performance for ...

In what's become the equivalent of watching a fish flop around outside of water, Yahoo CEO Jerry Yang has now come forward with a new plea for Microsoft to purchase his struggling company. Just hours after Google announced it was pulling out of its planned search advertising partnership with Yahoo, ...

A new business advocacy group has launched in New Orleans -- a city that three years out from Hurricane Katrina is still trying to entice all of its former residents to move back home. Called "504ward," a play on the New Orleans' area code of 504, the group's main goal is to help the city attract an...

ANALYSIS

The Search Engine Marketing High-Wire Act

With tough economic times upon us, it is more important than ever to maximize the effectiveness of search engine marketing initiatives to drive both online and offline conversions. In September and October of 2008, Aberdeen surveyed over 200 organizations to unearth Best-in-Class search engine marke...

The Federal Communications Commission gave its blessing to two large wireless deals Wednesday. The larger of the two is Verizon Communications' $28.1 billion buyout of Alltel; Verizon will pay $5.9 billion and assume $22.2 billion of Alltel's debt. The other deal is the $14.5 billion merger between ...

Search engine giant Google has walked away from a proposed ad-sharing deal with Internet portal Yahoo after the U.S. Department of Justice made it clear that it would seek to block the agreement in court. Google's decision is a profound setback for Yahoo, which has struggled to maintain its share in...

The Pakistan Software Houses Association recently handed out its peer awards for the Pakistan IT industry. The awards provide an industry snapshot at a time when Pakistan has become the third most popular global IT outsourcing destination on RentACoder, an outsourcing marketplace. India and the U.S....

White Spaces Vote Imminent

The Federal Communications Commission is scheduled to vote Tuesday on a controversial proposal to open up vacant "white spaces" spectrum for unlicensed use for broadband Internet access. The vote is the culmination of an idea that was first proposed by FCC Chairman Kevin Martin more than four years ...

Search engine powerhouses Google and Yahoo have offered to significantly scale back the depth of their proposed online ad-sharing deal in an attempt to gain the approval of the U.S. Department of Justice. The proposed deal, first announced last June, would allow Yahoo to display ads from Google and ...

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