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App developers, and especially developers of mobile games, are familiar with the cutthroat world of the app store. To get attention, developers must deploy marketing campaigns. However, it's essential for developers to do more than just app store promotions to drive mobile game downloads, concludes ...

A Microsoft lawsuit against Motorola Mobility went to trial on Tuesday in Judge James Robart's U.S. District Court of Western Washington's courtroom. The case is focused on allegations made two years ago by Microsoft that Motorola Mobility demanded unreasonable royalty rates for its patented wireles...

Do you really believe your Web-based email is private? Let's start with Terms of Service or Privacy Policies, which few people actually read. In 1986, the Stored Communications Act was initially designed to protect telephone records, not Internet activity. There was not much Web activity then, since...

Microsoft said Monday that Windows and Windows Live President Steven Sinofsky will leave the company. Julie Larson-Green has been promoted to lead all Windows software and hardware engineering, and Tami Reller will assume responsibility for the business of Windows while retaining her role as chief f...

Facebook is testing a new version of its comments feature that elevates the most-engaged remarks on brand pages to the top of the list. The new format appears on the pages of celebrities and public individuals such as journalist Fareed Zakaria and quarterback Tim Tebow. "We are testing a new format ...

One of the conventional views of political pundits after the Nov. 6 Presidential election was that both parties spent billions of dollars on the campaign for a result that did not change the political landscape all that much. Below the broad trends that keep political pundits in business, however, a...

Research In Motion on Monday announced the date on which it has pegged its future: The BlackBerry 10 operating system and two new handsets running it will be officially introduced on Jan. 30. "The event will happen simultaneously in multiple countries around the world," said RIM spokesperson Kim Gie...

Groupon reported disappointing earnings for the third quarter, and shareholders soundly punished the company as a result. It posted a net loss of $3 million, compared with $54.2 million in the same quarter in 2011. Third-quarter revenue clocked in at $568.6 million, compared with $430.2 million a ye...

Walmart is opening its doors on Thanksgiving Day at 8 p.m. local time. To persuade shoppers who may be digesting the biggest meal of the year to leave the comfort of their sofas, the retailer is offering door-busting specials at specific time slots. Customers who are inside the store and standing in...

Priceline is picking up the travel search engine Kayak for $1.8 billion in a deal expected to broaden its mobile offerings and help it fend off unwelcome competition from new entrants to the online travel space. Kayak allows consumers to shop and compare prices on multiple travel sites, earning a re...

There's no better time to get an offer than a few steps into a store -- or so believes Sensewhere, a company focused on hyperlocal interactions with consumers. It just released Adwhere, a location-based mobile application that can position consumers who are indoors and otherwise out of reach of GPS....

THINKstrategies, the Cloud Computing Showplace, and Rising Tide Media hosted our second annual Cloud Channel Summit earlier this week, giving executives from leading cloud and channel companies a peer-to-peer networking forum where they could share perspectives on how to forge successful partnershi...

Sandvine has released a new report on global Internet traffic that points to the growth of online data consumption and implies that the increasing use of legitimate content services such as Netflix may be softening the impact of illegal P2P file-sharing. At face value, that seems difficult to believ...

Sprint will acquire wireless spectrum and customers from U.S. Cellular in the Midwest, in a $480 million deal to expand its services in the area, the companies announced Wednesday. Under the agreement, Sprint will pick up segments of PCS spectrum in multiple Midwestern markets, including Chicago and...

Master Chief is going after some real world conquests in the newly released Halo 4 from Microsoft. In time for the launch of the game, American Express teamed with Microsoft to launch a campaign that will reward players who sync their American Express card to Halo 4 -- and by default, Xbox Live. For...