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Google this week unveiled new tools designed to help businesses figure out the true worth of their mobile advertising. The tool set, called the Full Value of Mobile, will try to help marketers see all the pathways for converting customers that mobile can offer. "We created the Full Value of Mobile i...

After a bumpy lead-up to the launch of its Z10 handset, BlackBerry surprised Wall Street on Thursday by reporting a profit for its fourth quarter ending March 2. That wasn't enough to offset its accumulation of losses, though; it reported a net loss of $628 million for the entire fiscal year. It pos...

Global digital measurement company comScore this week launched its new Media Metrix Multi-Platform reporting service, which will give publishers and advertisers better insight into how their content is viewed on a wider variety of devices. The new data set builds on the widely used Media Metrix, Mob...

When the BlackBerry Z10 was first in my hands, I was prepared to write a glowing review of the new device and operating system. I like BlackBerry. I thought I was going to be able to write how it was a real competitor to the Apple iPhone and Samsung Galaxy. I was hoping to be able to say BlackBerry ...

Interest in Zynga's various "Villes" may be dwindling, but Facebook this week reaffirmed its commitment to social gaming overall. In fact, they're going strong, the company maintained in a presentation Tuesday at the Game Developers Conference. This came a day after a panel suggested that developers...

Facebook announced this week that it will test a new feature that allows select advertisers to run additional targeted ads in user's News Feeds. The test is an expansion of Facebook Exchange, one of the social network's most profitable advertising initiatives. The service allows marketers to check u...

Walmart ratcheted up the e-competition a notch with the announcement Tuesday that it would soon begin offering a locker service similar to the one Amazon recently rolled out. There appear to be few differences between the two offerings: Both provide secure locations, available 24 hours, where consum...

Federal agencies routinely pass up opportunities to improve information technology performance, and save money at the same time, by failing to seek vendor competition in the procurement process, according to a recent survey. Federal IT professionals revealed that their agencies could save as much as...

Apple has slammed the door on WiFiSLAM after acquiring the Android indoor location positioning developer. However, even though it has closed the startup's shop, Apple will likely use its technology to get mapping again. When Apple released its outdoor mapping service with last year's debut of iOS 6,...

Yahoo has paid a reported $30 million for Summly, a newsreader app founded by 17-year-old programming prodigy Nick D'Aloisio. The move makes D'Aloisio, based in London, both an instant multimillionaire and Yahoo's youngest employee. The Summly app, which delivers 400-character summaries of news stor...

After six years of watching helplessly as competing providers basked in the iPhone's glory, T-Mobile is going to start offering the coveted device as well. The carrier made the much-anticipated announcement at an event Tuesday morning, where it also revealed plans to step up its 4G network rollout.

Dell confirmed Monday that two new possible buyers have submitted bids for the company: Boulder Acquisition Corp. and its Blackstone Group affiliate; and perennial corporate raider Carl Icahn. Dell has already accepted an offer made earlier this year by founder Michael Dell and Silver Lake, but it i...

888 Holdings announced last week that it had become the first Internet gambling company to be awarded a license to operate in the U.S., possibly opening the door to further online betting opportunities in the States. With its new license, granted by the Nevada Gaming Commission, 888 could launch an ...

As initial public offerings go, Marin Software couldn't have asked for much better than its Friday debut on the New York Stock Exchange. Late Thursday, it priced its stock at $14 per unit, higher than the anticipated range of $11-$13. Then it sold 7.5 million shares -- half a million more than origi...

While there are several key barriers preventing widespread enterprise ad, option of VoIP, more and more large companies are recognizing the usefulness of this technology. The enterprise VoIP equipment market will increase at a compound annual growth rate of 15 percent between 2010 and 2014. Meanwhil...