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Digital transformation has become a prime focus for retailers these days. In order to grow, brick-and-mortar stores realize they must use their digital touchpoints to enhance their customers' in-store experiences. Online retailers recognize they need to separate themselves from the pack through fast...
In response to reports that Russian actors had used Facebook to disrupt the 2016 election, I wrote a few pieces about fixing the problem. I am not sure I have solutions for everything, but what motivates me is the sagging feeling that settles in whenever society throws up its hands and punts. We can...
Today's customer feedback world is extremely complex with data coming from a variety of sources. With the growing number of cross-functional teams and silos within an organization, leaders have been finding it increasingly difficult to capture the full 360-degree view of the customer to drive true c...
You would think that a successful company like Apple would want to learn what ticks off its customers about its products and services, and then fix them. You would think that it would learn that its negative-thinking artificial intelligence assistant, known as "Siri," is ticking off users. Few peop...
International e-commerce has become more pervasive and sophisticated in recent years. In 2017, 1.66 billion people worldwide purchased goods online. During the same year, global e-retail sales amounted to $2.3 trillion, and projections indicate that figure will grow to $4.48 trillion by 2021. With d...
How do they really know? That's the question that immediately comes to mind in reviewing the top-level data from Voxpro's recent survey of customers and their relationship with chatbots. The data show that 68 percent of consumers haven't used chatbots to contact a brand. About 1,000 people answered ...
The shift of live content from traditional broadcast television to online sources has significantly changed the video industry -- and especially, the news media industry. News typically derives its value and attracts viewers with live updates and real-time engagement. The rise of live online alterna...
Cybersecurity has been becoming a larger and larger concern for organizations. Nowadays, most organizations -- regardless of size, industry, location, or profit vs. nonprofit status -- find themselves directly or indirectly impacted by cybersecurity. Even though the topic itself is increasing in im...
I don't have to tell you how difficult it is to find and attract customers online. With millions and millions of businesses all vying for attention, the Internet has quickly turned into a very crowded place. But, believe it or not, there's opportunity in all that clutter, and if you approach your ma...
Although retailers are slating some outstanding deals for Black Friday, the shine of the once-feverish shopping day has diminished, as product discounts have started to appear earlier and earlier in the holiday season. Discounts formerly found exclusively on Black Friday -- and on its online equival...
HBO chief Richard Plepler has issued a response to Dish CEO Charlie Ergen's claim that the ongoing impasse between the companies was the result of a purely anticompetitive play on AT&T's part. It was Dish that dropped HBO and Cinemax signals at midnight on Oct. 31, blacking out programming for s...
The holiday shopping season is kicking off! It is only a matter of time before carols and bright lights greet us in malls and shopping centers. One popular item on many of this year's wish lists is the Velvet Lip Kit. To fulfill this particular wish, givers can skip the crowds and the checkout lines...
The conventional sales funnel exceeded its usefulness a long time ago, roughly when the Internet gave us the ability to gather our own information about vendors, products and services. Without having to contact a salesperson, individuals and businesses could eliminate the middleman. The result was s...
There has been so much water under the wireless bridge. Sprint has tried to keep up with the big players, but even though it has a good quality mobile product and plenty of spectrum, it seems it just can't catch a break, win market share, and become more relevant. Based on its latest earnings report...
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