Trends

Q3 digital ad spending delivered a mixed picture, with shifting platform strategies opening short-term gains for some advertisers and renewed pressure for others.

Younger shoppers are turning to banking apps instead of merchants to resolve billing issues. As disputes rise, retailers risk losing loyalty unless they modernize customer support and make transaction details clear from the start.

Retailers and brands that leverage packaging as a gateway to engage shoppers are taking the lead in the battle for attention in crowded marketplaces.

Retailers are rapidly adopting third-party marketplaces to expand their digital reach and boost revenue. While this strategy drives growth, it also brings significant challenges in data management, brand alignment, and cybersecurity.

Retailers face rising tariffs and shifting trade policies. Agile, data-driven supply chains can help reduce risks, protect profits, and support long-term growth.

Retailers are at a turning point, exploring generative AI to enhance customer experiences and streamline operations — but adoption hurdles remain. TaskUs helps brands navigate these challenges to achieve scalable success.

This high-stakes deal could either restore America’s semiconductor leadership or serve as a warning about failed industrial policy.

Gen Z loyalty is shifting from discounts to community-driven experiences and AI personalization. Brands like IKEA and Nordstrom demonstrate how experiential programs and digital tools attract fickle shoppers while fostering stronger, lasting connections.

Brands are moving from ad-heavy campaigns to influencer-led strategies, where authenticity and expertise drive purchasing behavior and reshape consumer decision-making across multiple industries.

As AI agents change how people shop online, Forter’s upgraded trust platform helps retailers fight fraud and stay competitive in an agent‑driven e‑commerce world.

Landbase’s Campaign Feed uses agentic AI to cut go-to-market timelines from months to minutes by automating campaign execution, audience targeting, and multi-channel outreach.

Despite strong economic potential, recent research shows many businesses still struggle to adopt AI at scale, especially in e-commerce and revenue operations, where usage remains limited and narrowly applied.

Cimulate replaces outdated chatbots with AI shopping assistants that understand context, customer intent, and brand voice — without relying on keywords.

As acquisition slows, platforms are turning to AI, user control, and flexible pricing to improve retention and sustain subscription growth.