Trends

A proposed law barring high-tech companies from favoring their own products over those of their competitors -- a practice called self-preferencing -- would harm consumers, competition and innovation, according to a report released Monday by The Schumpeter Project on Competition Policy at the Informa...

Supply chain chaos has sellers and shoppers on edge, with no relief in sight anytime soon. To better understand how marketers should navigate this unusual holiday shopping season, we spoke with a variety of experts to get tips on what makes for successful holiday e-commerce marketing -- and why plan...

Let's start a new meme/hashtag/acronym: Global Information Network, or GIN. I know there's a double entendre here, but we're entitled to have a modicum of fun in life, no?

Shopper discontent with online retail sites is localizing to two major concerns. Spoiler alert: customer experience per se is not in this ranking. It is the need for caution that prominently leads shoppers to abandon their shopping carts. Results of a recent survey of more than 1,100 respondents con...

New research suggests that retailers may not be fully prepared to handle the expected increase in online shopping and risk considerable shopper bounce to their competitors. Nearly three-quarters of respondents to a survey of 1,500 consumers said their reason for "bouncing" off an e-commerce site res...

The holiday season is big business for e-commerce, but this year will be very different across every platform. Brands should focus on profitability over sales volume, because even though Amazon will again see record sales, the game has changed more so than any previous year. Let's examine why the ke...

The term "social commerce" is the trend du jour for marketers, yet there's confusion in many circles about what that really means. Some people equate social commerce with capital-I "Influencer" marketing. Others think of social commerce as the process of marketers reaching consumers directly via soc...

Esports has grown into a major industry that shows no signs of slowing momentum. Indeed, the esports ecosystem is on pace this year to surpass $1 billion in revenue for the first time. We spoke with several esports aficionados to hear what they had to say about the evolution of esports, what's drivi...

Are you looking for a way to reinvent the traditional vendor marketplace? Consider adding composable commerce to your bag of tricks. This marketing approach enables businesses to bring to their brands a distinct method to continuously optimize their customers' experiences.

Leaf Home built its call center operation to drive potential customers to a cheerful encounter with all the departments to which they connect. That pleasant working relationship starts with Leaf's call center staff. We spoke with the company's chief human resources officer, Sean Loboda, to discuss ...

Automated bots operated by malicious actors are costing businesses an average of 3.6 percent of their annual revenue. For the 25 percent worst affected businesses, this equates to at least $250 million every year. Even more concerning is the time it takes to discover these attacks. On average, more ...

Imagine finding out that your neighbor's identity was stolen and their life savings cleaned out by criminals who entered through their 'smart' washing machine. Ridiculous, you say? Well, have you checked your home Wi-Fi network lately? You might have several connected household gadgets and other dev...

This year's back-to-school season is a true "Back to School!" that's driving increased spending and demand for clothing, school supplies, computers, athletic equipment, and other products. To successfully navigate the chaos, shoppers will turn to reviews from their peers who have first-hand experien...

People are freaking out about reports of NSO Group's Pegasus surveillance tool being used to spy on journalists, political dissidents, and other opponents of regimes worldwide. It's disheartening, and worth discussing. But why are we shocked? In Pegasus' case, the game theory is clear: some company ...