Expert Advice

Today, more than 60 percent of consumers start their online shopping searches on Amazon. That trend is unlikely to change, as consumers have grown accustomed to the new normal of digital purchasing. As we look ahead into 2021 and beyond, here is what will take place in the Amazon e-commerce ecosyste...

EXPERT ADVICE

The Three C's of Optimizing CRM Data

Monitoring and maintaining your data is an ongoing, strategic process. By educating your CRM users -- and making their data entry process as easy as possible -- you can ensure that better-quality data will be entering the system. Here's how you can give your company a true advantage -- and empower e...

EXPERT ADVICE

How to Build an SEO Strategy for 2021

The E-Commerce Times discussed with Steve Wiideman, president and CEO of Wiideman Consulting Group, the essentials of how to build an SEO strategy for 2021. Wiideman designed and teaches the Website Optimization and Strategic Search Engine Marketing online course for California State University Full...

EXPERT ADVICE

'Tis the Season for Online Counterfeits

To help consumers, and give e-tailers a heads up about better security, the E-Commerce Times discussed holiday shopping issues with a panel of cybersecurity experts. They offered advice on how consumers can avoid buying counterfeit products; and analyses of how fake goods affect the broader retail ...

For all the ways the COVID-19 pandemic has affected our online shopping behavior in 2020, add to the list: holiday gift giving. As e-commerce retailers, we should prepare for a surge in online gift purchases and also an increase in gifts delivered directly to the recipient. Here are ten ideas that e...

Instead of legacy security models that differentiate a "trusted" interior from an untrusted external one, zero trust instead assumes that all networks and hosts are equally untrustworthy. Once this fundamental shift in assumptions is made, you start to make different decisions about what, who, and w...

Robocalls, spam and call spoofing have all but destroyed Americans' trust in telephone calls -- to the point that many individuals have essentially stopped answering the phone. Here are seven steps that organizations can take to combat erroneous call blocking and increase answer rates. These measur...

Automated purchasing bots, also known as "sneaker bots," "click bots," "Instacart bots" and other names, are ruining the online shopping and gig economy experience for both consumers and workers. These bots can cause considerable damage to a mobile business' reputation and bottom line. There are a n...

This year, with all of the uncertainty surrounding the global pandemic, many consumer markets are faced with the fear of steep declines in in-person shopping, thus leading to a potential downtick in sales. This may seem daunting, but it should also serve as ample inspiration to develop a Q4 retail s...

By understanding and addressing customer wants and needs by leveraging direct interactions, e-commerce companies can gain an immense competitive advantage over those who solely take a numbers-based approach to their insights.

Amazon recently confirmed that it is facing fulfillment center capacity limitations. This is one reason why its Direct Fulfillment program that allows vendors to ship directly from their warehouses to their customers, is going to become increasingly prevalent. Amazon sellers should prepare to adopt ...

Coronavirus has ushered upon us an era of isolation and curtailed face-to-face operations in favor of virtual interactions. The service of demand and delivery has shifted mainly to digital channels. While this trend was visible in the pre-COVID world, the pandemic has accelerated digital-first engag...

To deliver exceptional customer experiences at-scale, retailers need to have their finger on the pulse of changing consumer expectations. Modern consumers expect checkout to be seamless and safe, no matter the digital channel or their geographic location. Let's look at best practices that retailers ...

Like it or not, disputes do arise from time to time. So it's always a good idea to plan for the worst and hope for the best. A website development contract should identify how the parties will handle disputes. Nowadays, contractual disputes can be handled in a variety of ways, in more than one forum...

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