Mobile

Shopping online can feel a bit impersonal. It's all about looking at screens and filling virtual carts, and not so much about having a rich experience. Many consumers long for just that kind of experience -- one that's similar to walking into a store, looking at products, talking with an associate, ...

Mobile app use has become a powerful habit among U.S. consumers, based on new research findings from comScore. An increasing number of users have been spending their time consuming video, music and social media on smartphones and other mobile devices, but many are set in their ways and reluctant to...

A relatively new form of cybercrime recently has been plaguing American consumers. Thieves have been hijacking mobile phone account numbers and then transferring services to a different device. Further, hackers have begun using mobile numbers to raid digital wallets and similar accounts. This type o...

Advertising technology, or ad tech, is a relatively new business segment. Both Google and Facebook have been very successful with this new advertising model. Going forward, will ad tech be important and rapidly expand to a wider segment, or will it be limited to the way certain companies show value ...

Walmart and Google, two of Amazon's biggest rivals, on Wednesday announced a partnership that will let customers use Google's Home speaker and a number of voice-assisted mobile devices to shop online at Walmart. Their mutual goal is to eat away at Amazon's dominant share in the e-commerce shopping s...

T-Mobile last week announced that it has begun the long-anticipated rollout of its new 600-MHz LTE premium low-band spectrum network in Cheyenne, Wyoming, kicking off a massive rollout designed to provide wireless coverage to rural communities across the United States. T-Mobile acquired about 45 per...

Voice computing is replacing the graphical user interface, Shawn DuBravac, chief economist of the Consumer Technology Association, said early this year at CES. Digital assistants will be integrated into many household objects, he noted. About 5 million voice-activated digital voice products had been...

Instagram's Stories feature, which launched one year ago, has achieved widespread engagement among businesses that want to raise their brand awareness and expand their e-commerce penetration, the company said. The tool, launched in August 2016, allows users to create digital slide shows out of photo...

Facebook on Wednesday launched "Discover Growth," a global ad campaign targeting B2B marketers. The 30-day U.S. ad campaign will run both on and off the Facebook platform. The on-platform campaign reportedly will consist of one ad per day on Facebook, Instagram and the Facebook Audience Network. T...

The Internet Association, which represents 40 of the United States' leading technology companies -- including Facebook, Google, Amazon and others -- on Monday filed comments with the Federal Communications Commission, urging it to maintain Net neutrality regulations enacted during the Obama administ...

Amazon has hailed its third-annual Prime Day promotion as its single biggest global shopping event ever. The sales event, held earlier this week, reached $1 billion in sales, according to some estimates, surpassing year-ago sales by 60 percent and beating the company's prior Black Friday and Cyber M...

During a recent grocery checkout conversation, it came up that I was a wireless analyst, and the cashier asked me which was the best wireless service and best smartphone. This is a question I get frequently, and though it seems straightforward, it's difficult to answer. As I told the cashier, it dep...

Google has unveiled Google Attribution, a tool that uses machine learning to measure the effectiveness of online marketing campaigns across a variety of devices and channels. Part of a series of new measurement tools introduced at Google Marketing Next, Google Attribution aims to help marketers dete...

Snap shares appear to have rebounded from the plunge they took earlier this month, after the newly public company released a massive $2.2 billion loss in the first quarter, but investors still are scratching their heads over the company's prospects. Trading just over $20 at mid-day Tuesday, Snap loo...