M-Commerce

It's time to get strategic about winning over Gen Y. Members of the millennial generation, or Generation Y, were born roughly between 1980 and 2000. They're the largest age cohort in human history, making up about 25 percent of the entire global population. When they're mentioned in headlines, howev...

Apple is getting into the credit card business. The company has announced a virtual payment card built into the wallet app on iPhones. Apple Card sports a number of features aimed at helping consumers lead a healthier financial life. "With our hardware, software and services, we think that Apple is ...

Instagram has introduced Checkout on Instagram -- an in-app purchasing tool -- as a closed beta for consumers in the United States. Among the 20 participating brands are Adidas, Nike, Burberry, Dior, Huda Beauty, Prada and Michael Kors. "Users in the U.S. can buy from a majority of these brands star...

Amid shifting consumer habits and the digitization of everything, the retail landscape has undergone significant transformations over the past decade, and it continues to evolve as quickly as ever. These transformations bring about a slew of challenges and opportunities for retailers to improve the ...

Capturing mobile customers requires a combination of shrewd site design paired with marketing techniques aimed at engaging customers and moving them to conversion. Keep in mind: Mobile is a communication channel. Getting a customer to buy still requires doing all the other practices right -- like pr...

I grew up thinking the Mall of America was an unbelievable epicenter of retail commerce. Touted as the biggest mall in the world -- even equipped with an amusement park -- the Minnesota complex boasted stores of all kinds: toys, clothing, furniture, home furnishings. I think you get the point. The...

We are now living in a time when customer expectations are changing particularly fast, and retailers that can't keep up get left behind. A consumer who enjoys the online shopping experience at an e-store automatically begins to expect the same level of service from every virtual point of sale. Thus,...

Technology by its nature changes the market. The introduction of efficient solutions spurred by technology to meet consumer demand creates new positive effects across an economy. Plenty of industries -- entertainment, transportation, the press and retail, for example -- have experienced changes in b...

Americans received 26.3 billion robocalls on their mobile phones in 2018, according to Hiya. That was 46 percent more than in 2017.

The Samsung Galaxy S10, scheduled for launch on Feb. 20, likely will incorporate a cryptocurrency wallet, based on leaks and rumors circulating online.

Apple on Tuesday announced more large retailers will accept Apple Pay: Target, Taco Bell, Hy-Vee supermarkets in the Midwest, Speedway convenience stores, and the Jack in the Box fast food chain. With those additions, 74 of the top 100 merchants in the United States, and 65 percent of all retail loc...

While technology undoubtedly has transformed the retail landscape, it also has been pushing the industry forward to create new kinds of customer experiences. Technology may be killing retail, but it could be saving it as well.

Year over year, we see the numbers. In 2017, e-commerce represented 49 percent of all total retail growth, up 16 percent from the previous year. If this year's $119.99 billion holiday shopping season spend indicates anything, it's that 2018 is projected to be yet another banner year for commerce. It...

The borderless promise of e-commerce doesn't mean one size fits all. Your business can have customers from around the globe, but if you want to keep them and grow, it is crucial to understand local shopper preferences and behaviors, and be able to respond to them. Without localization, you won't h...