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Microsoft may now be looking at a team-based approach to buying Yahoo. The company has talked with other media corporations about partnering up to split Yahoo's assets, according to a report in The Wall Street Journal, which cited sources close to the discussions. Microsoft could buy Yahoo's search ...

A coalition of 14 privacy and consumer organizations have charged that Google is violating California law by failing to post a prominent link on its home page to its privacy policy. "Google's reluctance to post a link to its privacy policy on its homepage is alarming," wrote the groups in a letter t...

A Delaware judge ruled Monday that Yahoo could not keep secret the details of an investors' lawsuit over its spurning of Microsoft's acquisition efforts. The complaint alleges that Yahoo turned away a $40 per share offer to be acquired by Microsoft in 2007 -- months before the software company went ...

Seeking to further build on its hosted search and cloud computing efforts, Google on Tuesday launched an updated -- and renamed -- version of its hosted business site search solution. The updated version of Google Site Search -- the product was formerly known as "Custom Search Business Edition" -- i...

A group of Belgian newspapers that won a court ruling against Google last year over its practice of linking to their content is now asking a court to award up to $77 million in damages. Copiepresse reportedly asked a Brussels court to force Google to pay between $51.5 million and $77 million in dama...

Yahoo has postponed its annual shareholders' meeting, which had been originally scheduled to take place on July 3. Now, according to a filing with the U.S. Securities and Exchange Commission, that meeting will take place at the end of July in order to give regulators time to review paperwork related...

In its most aggressive and creative effort yet to challenge Google in search and search advertising, Microsoft has unveiled a plan to give cash rebates to consumers who use its Live Search and end up making online purchases. Live Search cashback essentially shares advertising revenue with end users,...

It all used to be so simple -- at least for retailers. Back in the day, it was enough to have your catalog online; then interactivity and rich media came along. Now, we're in an age of personalization, where buyer patterns are predicted and mapped to up-sell and cross-sell options. The Internet has...

Video is changing the way we use the Internet for entertainment, education, blogging, product promotion and so many other forms of content. Services like YouTube, Metacafe, Google Video, AOL Video and a host of others have created an enormous online viewing audience by making it easy for anyone to ...

Yahoo is working with Web security technology specialist McAfee to alert users about potentially risky Web sites. The companies launched the beta version of the SearchScan service on Tuesday. Now, Yahoo users will see red exclamation points and warnings next to search results McAfee has identified a...

Brushing aside concerns about a drop in paid click rates and sliding past estimates, Google posted results Thursday showing not only that it remains king of the online advertising space but that it can continue to grow sales and profits in uncertain economic times. Revenue at the search giant rose 4...

Yahoo has launched a limited test of Google's AdSense search advertising service, a move that Microsoft immediately slammed as anticompetitive and one that came amid a flurry of new developments in the Microsoft-Yahoo saga. The test covers no more than 3 percent of the search queries generated from ...

An Opinion issued by the influential European Commission Article 29 Data Protection Working Party could have a major impact on the way search engines do business. The group's recommendations include discarding personal search data after six months, giving consumers the right to see data that search ...

EMI Music has recruited Google CIO Douglas Merrill to head up its growing digital music business, the company announced Wednesday. As president of EMI Music's digital business, Merrill will head a new global function that brings together for the first time leadership responsibility for all of the co...

There are several steps to follow to ensure top rankings in search engines. Sites that follow these simple steps will likely see their traffic and search engine rankings soar through the roof. The better optimized your site is for the search engines, the better results you can expect. The following ...