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In an open letter and a series of full-page ads in major newspapers, AT&T CEO Randall Stephenson on Wednesday urged Congress to enact an Internet Bill of Rights and to bring the Net neutrality debate to an end. Although AT&T supported the Federal Communications Commission's December vote to ...
Partnerships may be playing the role usually reserved for merger and acquisition activity in the CRM world right now. Generally a company makes a purchase when it wants to capture the benefits of another business' R&D or established market base. However, at the moment it appears that the desirab...
TechTarget has launched a quarterly report to help B2B technology executives make better purchasing decisions. Deal ScoreCard covers 20 technology product market segments across the storage, data center, cloud, and end-user computing enterprise technology markets. It leverages proprietary buyer-gene...
Something very interesting is happening in the world of CRM blogs: CRM is becoming less and less of a subject. Oh, it's in there -- it's just being elbowed to the back of the stage by a whole host of other related disciplines and technologies. Customer experience, customer engagement and content mar...
Online retail has been booming, with consumers flocking to the Internet to shop for almost anything. Online retail revenues in the U.S. would reach a projected $445 billion in 2017 and jump to $600 billion by 2020, according to a report FTI Consulting released last fall. The U.S. government has begu...
Google has announced that page speed will be a ranking factor for mobile searches starting in July. Speed has already been a factor in desktop search rankings. Soon, as part of Google's new "Speed Update," page loading time will be factored in when ranking mobile search results as well. The change w...
Salesfusion has launched version 12 of its marketing automation solution. The company rebuilt Salesfusion 12 from the ground up to provide an architecture robust enough to support "the easiest-to-use, most modern campaign creation tools available to marketers today," said Greg Vilines, VP of produc...
Facebook once again has found itself at the center of a media storm, following Mark Zuckerberg's recent announcement of plans to shift its focus away from promoting news and business content and more toward emphasizing interactions from friends and family. The shift follows more than a year of heavy...
Demandbase has launched its Conversion Solution, adding AI-enabled intent data to its ABM platform, which already incorporates targeting and engagement solutions. The Conversion Solution sends sales teams relevant and actionable alerts and insights across multiple channels in real time when one of t...
In this exclusive interview, Namogoo CEO Chemi Katz discusses the threat of online customer journey hijacking and offers advice on how to combat it.
The mobile data market has been approaching saturation in major industrialized nations. Mobile data consumption has increased steadily over the past several years, but consumers have found new ways to avoid paying extra for services they don't need or use -- and intense competition among mobile carr...
The new battleground in enterprise software is likely to be the software platform. This is not to say that analytics and security are not important, but they are being handled in different ways. Security is being handled in ways that address both hardware and software vulnerabilities, but these thin...
Google has built a new marketing model around "micro-moments." Many other companies are following suit. "You have to make that conversion happen right on the spot once customers have looked at your website or mobile app," said Bret Bonnet, president of Quality Logo Products.
Visuals are a crucial aspect of e-commerce. The quality of your product photos can make or break a sale. With these seven tips, you can learn how to take compelling product photos that engage your audience and drive conversions. From lighting to staging to editing, this list covers what you need to ...
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