E-Commerce

Online shoppers face myriad basic obstacles, including not being able to complete a purchase transaction. Research by customer engagement firm goMoxie shows that consumers across all ages, genders, and regions in the U.S. struggle to complete basic tasks on retail websites. Most are more likely to a...

The rise in consumer adoption of e-commerce in the wake of the pandemic is pushing the rebirth of brick-and-mortar stores as potential bastions of interactionless shopping that resembles an e-commerce experience. Amenities for redesigned in-store floor space include no-contact kiosks that offer circ...

The "2020 State of Email, Fall Edition" report from email marketing firm Litmus found that 77 percent of marketers said email is one of their two most effective marketing channels. Additionally, 78 percent of marketing executives indicated email marketing is vital to the overall success of their com...

The world of fitness and exercise has been fundamentally changed by the pandemic. People are doing more workouts at home, purchasing home gym equipment, and relying more than ever on remote fitness coaching. The E-Commerce Times caught up with insiders from the health and wellness industry for persp...

For all the ways the COVID-19 pandemic has affected our online shopping behavior in 2020, add to the list: holiday gift giving. As e-commerce retailers, we should prepare for a surge in online gift purchases and also an increase in gifts delivered directly to the recipient. Here are ten ideas that e...

Many local rural retailers are strangers to e-commerce, and the home delivery routine for rural customers is often very different from the opportunities enjoyed by suburban and city consumers. If stores in rural America want to keep customers happy and healthy, transitioning to e-commerce is key.

Google found itself in the crosshairs of government regulators Tuesday as the U.S. Justice Department filed a civil lawsuit against the tech giant for unlawfully maintaining a monopoly in online search services and in search advertising. "This is a monumental case for the Department of Justice and, ...

The upcoming holiday season is looking much different than anyone would have suspected this time last year. Forget about the customary long lines to buy gifts for loved ones and friends this year -- if you can even find a store that is open. All of these changes make it critical for marketers to ada...

More people than ever now work from home as a result of the pandemic, and this shift has necessitated a rethinking of how home offices are designed and furnished. The E-Commerce Times checked in with providers of workspace furniture and accessories for insights on how the adaptation to WFH has affec...

The restrictions forcing people to work and shop from the confines of their homes accelerated an already advancing e-commerce market that was years in development. As a result, the pandemic has created a case study for e-commerce and retail of the 21st century. Moving forward, this holiday shopping ...

Marketers must adapt to changing circumstances. They also have to play better hunches when handling supply and demand issues. In this constantly changing marketplace, supply and demand are moving targets. So why are advertisers not fully capitalizing on the new situation? Many marketers have not yet...

While many people have been stuck at home during the pandemic, virtual travel marketing has emerged to help fill the void felt by those who yearn for faraway places. The E-Commerce Times caught up with some virtual travel experts to discover how they're using various technologies to give folks the o...

According to gaming experts, 2021 is shaping up to be a big year for cloud gaming. When markets grow, it can be at the expense of others in the market. That won't be the case for cloud gaming, at least for the next five years.

Buy now pay later, or "BNPL" services are growing in popularity during the pandemic as they enable consumers to pay for purchases over a short time with no interest and a small starting payment. However, money experts urge caution. Similar to credit cards, BNPL services can negatively impact credit ...