Business

The United States Congress made some significant progress this session when it comes to data privacy, but cybersecurity remains a blind spot for lawmakers. Congress currently is considering a national privacy law that mirrors legislation enacted in the European Union. It would allow people to access...

Uber has launched a pilot program that lets drivers in three California cities set their own fares for airport rides. Drivers can set a fare multiple on Uber's base, time, and distance rates for UberX and UberXL trips. They can increase the fare in 10 percent jumps up to five times Uber's base price...

The business-to-business buyer's journey is often difficult and long. The typical buying group for a complex B2B solution involves six to 10 decision makers, each of them bringing information they independently gathered to share with the group before making a decision. This information often opens t...

Sundar Pichai, CEO of Google and parent company Alphabet, called for government regulation of artificial intelligence technology in a speech at Bruegel, a think tank in Brussels, and in an op-ed. There is no question in Pichai's mind that artificial intelligence should be regulated, he said. The que...

Every successful, long-term business has a common denominator in training as it relates to online sales customer contacts. Notice I said "long-term." A great product or unique marketing effort can fall short when a customer contacts an employee who is ill-equipped to respond. Some 72 percent of onl...

Google has inked a deal to acquire 6-year-old Ireland-based firm Pointy for $163 million. Pointy provides a $900 box with built-in cellular connectivity, which lets brick-and-mortar retailers list their stock online. It plugs into the retailer's barcode scanner and automatically obtains accurate pro...

The CCPA -- widely considered to be the toughest law in the U.S. regulating the collection, storage and use of personal information -- went into effect on Jan. 1. Rather than preparing for it, however, many businesses have taken a wait-and-see approach. This could be a serious mistake. The new law i...

Adobe has announced the availability of Adobe Experience Manager as a Cloud Service for B2B and B2C companies of all sizes. The service provides "a globally scalable, agile and secure digital foundation that optimizes marketer and developer workflows across the entire content lifecycle, and connects...

In order for SMBs to compete with larger firms when it comes to customer reach, they need to approach their marketing plan with a strategic mindset. Marketing automation not only provides important opportunities for interaction with the customer, but also saves time.

After 10 years of fully supporting Windows 7, Microsoft ended its official support for the out-of-date Windows operating system on Tuesday. The popular classic Windows 7 OS still runs on some 200 million PCs around the globe, according to industry estimates. Users include small business owners, some...

PR companies long have been known for reshaping perceptions to favor their clients. Some now engage in "black PR" -- the calculated spread of disinformation and misinformation online. For example, entrepreneur Peng Kuan Chin's "Content Farm Automatic Collection System" harvests online articles and p...

The service speed average among U.S. broadband households has increased steadily over the last four years, but only 6 percent of U.S. broadband households currently have plans with speeds of 1 Gbps or higher.

"Digital transformation" is not a new term or concept. While it has taken on multiple definitions, one thing is for sure: Companies view it as a top priority, so much so that enterprises are projected to spend in excess of $2 trillion through 2019, according to IDC. This insurgence of digital transf...

The California Consumer Protection Act goes into effect in 2020, and other state and federal laws are on the horizon -- but is it possible that these state laws will really provide us privacy?