Articles by Mark W. Vigoroso

Results 41-60 of 95 for Mark W. Vigoroso

E-Commerce Looks for a Second Chance in 2002

January is quickly flying by and we've hardly had time to consider what awaits e-commerce in 2002 Last year tested all of us, with unprecedented jobcontraction, more failed Web companies, and heightened security fears spurred by September 11th....

Does Crime Pay More on the Web?

The anonymity of the Internet and the potential for higher rewards for criminals has fueled an alarming increase in cybercrime activity in recent years. Indeed, analysts agree that Internet-savvy lawbreakers may have more to gain and less to lose than their physical world counterparts "If you're talking about physical assets, you can only steal so ...

Internet Portals Leave Adolescence Behind

By now, you have probably realized that Yahoo! (Nasdaq: YHOO) is up to something Just this week, the company cut a deal withCigna (NYSE: CI), agreeing to build a custom portal for the health care heavyweight. Doesn't sound like the zany, business-casual Yahoo! we've grown to love, does it?...

E-Tail Shakeout Not Over Yet

We may have seen the worst of e-tailing attrition inthe last two years, but we have not seen the last ofit. Surviving online retailers still have substantialwork to do in order to reach the end of 2002 without closing up shop "The shakeout is not over," Gartner Group researchdirector Geri Spieler told the E-Commerce Times."Unless pure-play e-tailer...

E-Commerce 2002: B2B Survivors Focus on the Enterprise

The demise of many individual electronic marketplaces in 2001 may have unfairly tarnished the reputation of the overall business-to-business (B2B) e-commerce sector While scores of online companies specializing in matching buyers with sellers have perished in recent months, throngs of B2B technologycompanies steered clear of the downswing and haves...

Web Services: Hurdling the Hype

Ours is an economy of hype. Vendors produce it.Infomediaries distribute it. And unfortunately,corporations and consumers often buy it The hype swirling around Web services these days hasmany companies perplexed. Is this another hollowpromise of riches for all? Or is this a technologydeserving of our attention and our ever-thinning IT budgets?...

Blind Online Shoppers Deserve Attention

Scrutiny befalls every move that Amazon.com (Nasdaq: AMZN) makes. Most pack-leaders must bear this burden. But Amazon's December 6th decision to make its Web site accessible to the blind can't help but attract applause, and hopefully emulation....

The Half-Life of High-Tech PR

Undeniably, the Internet has changed many components of business, and public relations is no exception. The Web and e-mail have brought unprecedented speed and efficiency to the dissemination of product and company awareness However, amid the barrage of online pitches, high-tech PR professionals still rely on traditional communications vehicles for...

Consumer Trust in the Web Isn't for Sale

We all know by now that Microsoft (Nasdaq: MSFT) isprone to tyrannical bouts of imperialism. A fewcursory wrist slaps from the Feds won't change that But the software Goliath's latest bid for worlddomination defies logic. Veiled as a holidaypromotion for its .NET Passport service, Microsoftis trying to purchase consumer trust en masse....

I-Marketing Interview: Intel - Part 2

In Part 2 of this interview, Intel director of corporate Internet marketing Shawn Conly continues his discussion with the E-Commerce Times of i-marketing strategies and pitfalls Click here to return to Part 1....

I-Marketing Interview: Intel

When you think of Intel (Nasdaq: INTC), you cannot help but conjure images of lovable aliens or of the Blue Man Group raising the giant number "4" when the Pentium 4 came out. That is thanks largely to a marketing machine that is as lively as ever, despite this recession-hindered economy Even with 2001 revenues expected to fall slightlyshort of the...

Should E-tailers Adopt Dell's Build-to-Order Model?

The success that Dell Computer (Nasdaq: DELL) has had with its build-to-order (BTO) sales philosophy raises the question of whether that model could apply more widely to e-commerce According to analysts, while some retailers might succeed using BTO with certain high-margin, high-volume items, the approach is unlikely to gain widespread prominence a...

Online Buyers Won't Pay To Shop

Most e-commerce sellers and go-betweens have but one wish this holiday season: revenue In a sheepish effort to fulfill that craving, many e-commerce go-betweens -- as in online marketplaces and payment service providers -- are starting to squeeze buyers for cash....

B2B's Future Goes Beyond Commerce

Before long, business-to-business (B2B) e-commerce may become a misnomer. That is because opportunities for online innovation and value creation reside more within multipartner collaboration than in transaction processing, analysts say The prospect of "automating the entire purchasing process seems dim in the near future," Jupiter Media Metrix anal...

Getting It Done Beyond the E-Commerce Spotlight

If you build it -- and tell enough people about it --they will come, and hopefully buy Throngs of portals and e-commerce sites during thedot-com era embraced this mindset, and treated us toan unprecedented branding blitz. Need I remind you of Super Bowl XXXIV?...

The End of E-Commerce as We Know It?

The next phase of e-commerce may cast the World Wide Web in a backup role. Often mistakenly equated to the Internet, the Web's shortcomings as a commerce medium have analysts forecasting a new era of Internet commerce....

Web Merchants Fish for New Holiday Hooks

As Web merchants head into the holiday season, e-tail marketers are looking at a whole bunch of skittish and penny-pinching consumers -- and trying to figure out how to get them to purchase gifts online. No matter how much the analysts say it is not so, the expectations and forecasts for 2001 holiday revenues reflect a weak economy and theaftermat...

Amazon Heads for the Web-Free Internet

Unfortunately, Jeff Bezos and Sir Winston Churchillwill never share a trade show keynote bill Imagine Bezos' reaction to his podium-mate's booming proclamation, "It is a mistake to try to look too far ahead. The chain of destiny can only be grasped one link at a time."

Tech Innovators Learn How To Avoid Washing Out

Dirty laundry. Household nuisance for you and me. Catalyst for Internet technology innovation for a few others Pennsylvania-based e-Vend.net is experimenting with Internet-connected washing machines in the dormitories of the Massachusetts Institute of Technology (MIT). Students can check online for washing machine availability and receive e-mail al...

The Bottom Line in Web Design: Know Your Customer

Web site designers at e-commerce companies may be feeling repressed these days because growing customer demand for site usability is limiting designers' freedom to employ the beloved bell-and-whistle Web merchants have become laser-focused on expediting thepurchasing process, so designers are having to justify theirwork in terms of usefulness first...

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